To plan the production of my music video I created a story board so i would have a rough idea of what to do when I was filming. i also created a concept board to show the rough idea of my music video and how the settings and color palette would reflect how the characters feel at different points in the video. i included photos i have taken myself to contrast the2 different colour pallettes.
I also considered the diversity present within my target demographic of 16-25 year olds so I included 2 girls as a couple within the video to show the diversity that is present in contemporary society; as society has become more accepting there has been an increase in representations of different sexualities in the media so I have attempted to contribute to this so that the video is relatable to many different people who many have previously lacked representation in the media.
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